Platform Capabilities

Every feature built for creator-led growth.

From campaign brief to escrow release — everything Promo can do for brands and creators, explained.

For Brands

Manage campaigns end-to-end

Everything needed to discover talent, launch briefs, fund escrow, review deliverables and release payments — without agencies.

Campaign Card Builder

Create structured campaign briefs with deliverable specs (Reels, Stories, YouTube shorts), hashtag requirements, budget caps, application deadlines, and audience targeting parameters. Cards are instantly discoverable by verified influencers matching your criteria.

  • Set per-post or milestone-based payout structures
  • Filter applicants by follower tier, niche & location
  • Cap total application slots per campaign
  • Attach creative references and mood boards

Applicant Management

Review incoming influencer applications in a sortable, filterable dashboard. See full profiles including follower counts, audience demographics, past campaign performance, engagement rate benchmarks, and verification status — everything in one view.

  • Shortlist, approve or reject with one tap
  • View full Promo Page before deciding
  • Message applicants directly from the review panel

Influencer Discovery

Search the verified creator pool proactively. Find talent by content niche (fashion, tech, food, travel, fitness, gaming), location, follower tier (nano/micro/macro/mega), engagement rate, posting consistency, and platform certifications.

  • Advanced multi-filter discovery screen
  • Geo-map view for regional creator discovery
  • See verified badge and certification tier

Secure Escrow & Payments

Fund campaign budgets into a platform-managed escrow wallet. Funds sit neutral and are released only after you approve each deliverable — protecting brands from fraud and creators from non-payment simultaneously. Full guide →

  • Milestone-based or single-release modes
  • Automatic full refund if deliverables fail
  • Real-time payment tracker dashboard

Agreement Builder

Generate tamper-proof, digital collaboration agreements inside the app. Specify deliverable timelines, usage rights, content ownership, revision rounds, and penalty clauses. Both parties countersign in-app — no PDF tools, no legal overhead.

  • Custom deliverable terms per collaboration
  • Digital countersignature from both parties
  • Raise formal disputes against any breach

Brand Analytics Dashboard

Track campaign-level ROI, profile view counts, total spend, payout breakdowns, and influencer post performance from a single analytics hub. Understand which creators drive real results and optimise future spend intelligently.

  • Spend breakdown by creator and campaign
  • Engagement rate benchmarking
  • Post performance tracking per deliverable
For Influencers / Creators

Your complete creator toolkit

Discover brand opportunities, apply in seconds, earn reliably, and build a verified reputation — all in one place.

Discover Campaign Cards

Browse a live feed of active brand campaigns in a swipe-friendly card interface. Every card shows deliverable requirements, payout amount, deadline, and brand profile — you always know exactly what you are signing up for before applying.

  • Filter by niche, payout range, and deadline
  • Save favourite campaigns for later
  • View brand trust score before applying

Geo-Discovery Map

The interactive real-time map lets you discover brands and campaigns active near your city or region. Nano and micro influencers can find hyper-local partnerships — proximity and audience authenticity matter more than follower count alone.

  • Live location-based brand campaign markers
  • Tap any pin to open the full campaign card
  • Adjustable discovery radius filter

One-Tap Applications

Apply to brand campaigns in seconds. Your Promo profile auto-fills all the information brands need — follower count, engagement rate, niche, platform links, and campaign history. Add a personalised pitch note to differentiate yourself.

  • Profile automatically attached to every application
  • Real-time approval status tracking
  • Instant push notification when brand responds

Promo Page — Your Creator Profile

Your public Promo Page is your digital media kit. It shows your niche, audience stats, certifications, past campaign credits, platform links, and contact info — all accessible via your unique public URL (/@yourhandle) that you can add to any social bio.

  • Custom bio, niche tags, and media portfolio
  • Analytics on profile views and link clicks
  • One-tap shareable public URL

Creator Leaderboard

Compete on the public Promo Leaderboard ranked by campaigns completed, total earnings, engagement rate, and community trust score. Top-ranked creators get priority placement in brand discovery searches — performance builds real, measurable reputation.

  • Live weekly and all-time ranking tables
  • Earning certifications boosts rank score
  • Publicly viewable leaderboard page

Creator Certifications

Earn platform-issued credentials by completing milestones: verified identity, first campaign completed, consistent delivery rate, top-rated by brands, and more. Certifications display on your Promo Page publicly and boost your leaderboard position.

  • Identity verified blue badge
  • Top-rated creator and rising star badges
  • Visible to brands on the discovery screen
Shared Tools

Infrastructure for every collaboration

Powerful tools used by both brands and creators throughout every step of every collaboration.

Real-Time Encrypted Chat

End-to-end encrypted direct messaging with image sharing, media previews, read receipts, typing indicators, and link previews. Negotiate terms, share content drafts, and clarify briefs without leaving the app.

Smart Push Notifications

Real-time push and in-app notifications for new applications, approvals, escrow funded, payment released, new messages, deadline reminders, and dispute resolution updates. Fully configurable per event type.

Built-in AI Assistant

Integrated AI assistant that helps brands write compelling briefs and suggests creator niches. Helps influencers draft pitch notes, improve their bio, and understand complex campaign requirements in plain language.

Dispute Resolution

Either party can raise a formal dispute if agreed terms are not met. Promo's admin team reviews submitted evidence, mediates, and resolves within 72 hours. Escrow is locked until the dispute is fully resolved.

Global Search

Search across campaigns, creator profiles, brands, and message history from one bar. Full-text search with real-time results — find anything without manual scrolling through lists.

Full Account Settings

Complete control over security, 2FA, notification preferences, privacy visibility, connected social platforms, API key management (brands), MCP integration settings, and verification status — all from one settings panel.

Two-Factor Auth (2FA)

Mandatory TOTP-based 2FA using Google Authenticator or Authy. Every session login is verified with a rotating time-based code — your account, wallet, and payment operations are fully protected from unauthorised access.

Offline Mode

Browse active campaigns, saved cards, messages, and your profile data even without internet. Intelligent local caching ensures continuity; all changes sync automatically when connectivity is restored.

Trust & Safety

Built on verified trust

Every element of Promo is architected to protect your identity, your money, and your creative relationships.

Identity Verification

All users complete identity verification before accessing key platform features. Brands verify business credentials and GST details. Influencers verify their social handles and a government-issued ID. This reduces fake profiles to near zero and ensures authentic, trustworthy collaborations on both sides.

Granular Privacy Controls

Granular privacy settings let every user control exactly who sees their profile, location pin, follower count, email, and contact information. Creator profiles can be public, brand-only, or completely private. Location precision can be reduced to city-level only — your safety is always in your hands.

Report & Block System

Report suspicious profiles, misleading campaign briefs, fraudulent payment requests, or any form of harassment directly from any profile, card, or chat screen. Our moderation team reviews every report within 24 hours and takes action — including account suspension or permanent ban for policy violations.

Ready to see it in action?

Read the step-by-step guide for how brands and influencers use Promo together — from signup to getting paid.

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